Gallery LA · Web Development
A warm, editorial site for Gallery LA, a family-run Lebanese design-and-build studio that designs, builds, renovates and makes its own furniture — pairing a walk-through showroom feel with a clear four-service story.
01 — The challenge
Gallery LA is a family studio in Baabdat, Mount Lebanon that has been designing, building, renovating and crafting its own furniture since 2004. They needed a site that conveyed a rare, end-to-end promise — 'we don't outsource your vision' — without feeling like a catalogue.
Gallery LA designs, builds, renovates and makes its own furniture — a rare, end-to-end promise. Without a unified site, that story came across as four disconnected services instead of one team.
The studio's in-house, made-to-order furniture collection — a genuine differentiator since 2004 — had no dedicated showcase, leaving a signature capability invisible to new visitors.
Scattered contact points across phone, social media and word-of-mouth made it unclear how a prospective client should start a conversation, losing leads to friction alone.
02 — Our approach
We built a warm, editorial site that reads like walking through their showroom: a cinematic hero, a clear 'four services, one team' structure (design, build, renovate, furniture), an in-house collection made to order, a projects gallery, and a single low-friction enquiry path — all anchored by the studio's 20-year, family-run story.
A cinematic, warm hero that captures the studio's interiors and sets the 'find your home' tone.
A clear structure for design, build, renovate and furniture — the end-to-end promise.
A made-to-order furniture collection, presented as the studio's signature craft.
A single, low-friction enquiry route that turns interest into a showroom conversation.
Built with
03 — In detail



04 — How it unfolded
Brand story, warm editorial UI/UX, service structure
Hero, services, collection, projects, enquiry path
Performance, SEO, Vercel deployment
05 — The impact
Gallery LA, a family studio since 2004, now has a site that mirrors the craft of the studio itself. The end-to-end story — design, build and an in-house furniture factory — is legible at a glance, turning visitors into showroom and enquiry leads.
Tell us what you’re building. We’ll reply with a clear, honest scope — no obligation.
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